The new Page experience is a way for public figures, businesses and others who want to build and connect with an audience manage their professional presence on Facebook.

When you switch to the new Page experience, all Page content including posts, photos, videos, stories, and Groups your page is an admin of will automatically move to your new Page. All of your Page followers will also be transitioned to your new Page. If your Page has a blue verification check, it will transfer to your new Page.

What features will I have access to with a new Page?

Anyone who was previously an admin on the Page will retain Facebook access after transitioning to the new Page experience. If you have Facebook access of a new Page, you will have access to the following:

• Settings: Manage and edit all settings, such as Page info and deleting the Page.
• Permissions: If you have Facebook access with full control, you can give Facebook access or task access to your new Page to help manage it.
• Content: Create, manage or delete any content on the Page, such as posts, Stories and more.
• Messages: Respond to direct messages as the Page in Inbox.
• Community Activity: Remove and respond to comments, remove unwanted comments and report activity on the Page.
• Ads: Create, manage and delete ads on all platforms.
• Insights: Use Page, post and ad insights to analyze the performance of the Page.
• Instagram Account Linking: Link your new Page with your Instagram account to manage communication, cross-post and run ads across both platforms.
• Monetization & Advertising: Use tools to help monetize content you create. Create and manage ad campaigns using your new Page and Ads Manager.

  • Learn more about monetization.
  • Learn more about advertising from your Page.
• Ability to manage the Page from all platform tools (including Meta Business Suite, Ads Manager, Creator Studio)
• If you are granting task access to others, you can choose which features they can manage (e.g. Ads, Insights, Content).

Anyone who was not previously an admin or editor on the Page (such as moderator or advertiser) will have task access to the Page. If you have task access to the Page, you will not be able to switch into the new Page on Facebook. Instead, you can use other platforms from Facebook to manage the features you have access to. Learn more about task access.

Will I lose access to features or tools from my classic Page?

• Page Likes: If someone likes your Page and is also a follower, they will still follow your new Page

  • If someone only likes your Page but does not also follow it, these likes will not transition to your new Page. Learn more about likes and follows.
• Classic Page Roles, such as moderator and editors, will not be available at this time

  • You can give Facebook access or task access to your new Page to help manage it
• Publishing tools, such as scheduled posts

  • You can schedule posts from Meta Business Suite or Creator Studio.
• Business features, such as jobs, appointments, offers
• Classic Page features, such as reviews, check-ins, Page templates
• Manage from mobile web browsers: You can manage the new Page from the Facebook mobile app, but not from mobile web browsers.